"Don’t try to be original; just try to be good" - This saying of the great graphic artist Paul Rand, the American artist Matthew Brannon tried (* 1971, lives in New York City) to refute continuously. His visual language makes use of the aesthetics of advertising and its alluring slogans, but only to give them a deeper and partly also to provide abysmal level of meaning to the side. His screen printing, film, sound and text works design - superficial - a charmingly illustrated and decorative imagery. But appearances are deceptive: they are not decorative for its own sake. Rather, this over-aestheticization required to commit to the break even clearer. The smooth surfaces and fine contrasts Brannon with a tough anti-authoritarian and colloquial language, themes such as alcoholism, the excesses of consumer society or the structures and mechanisms of the art business picks up. The balance between form and content, of image and language falters and dissolves out at the viewer discomfort and irritation. With its annual gift for the Kunstverein in Hamburg, he is the alluring promises of the advertising industry have been very close, "Putting Words in Your Mouth" (someone's words into your mouth) is the successful corporate communication, which sold us their promises as specific wishes and needs.
Please note: Current year gifts to members of the Kunstverein in Hamburg, are reserved. Allow all interested parties to the same conditions, all to Sunday, 4 December 2011 incoming orders considered equal. Go to the end of this period for an annual gift of more orders than there are copies, they will raffle in connection with the orders received. If you are not yet a member, admission to the Art Association for an appointment is required.
( Hamburger Kunstverein - translated by machine)
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